Sound familiar?
Lots of marketing. Few customers.
- 01
Reach without enquiries
Your posts get likes and your ads get clicks. Your inbox stays almost empty.
- 02
Posting without a plan
Content happens when there is time. A strategy that serves your goals is missing.
- 03
You have to drive everything
Ideas, briefings and copy stay with you. The agency only does what you tell it.
- 04
Reports that say nothing
You get impressions and followers, but no answer to what it actually brought.
- 05
Many providers, no whole
One does social media, one the ads, one the website. Nobody owns the result.
- 06
Marketing and sales apart
Marketing delivers contacts, sales complains about their quality. Customers get lost in between.
The solution
One team. One goal: new customers.
Optivanta combines strategy and execution in one agency. You have one contact, and we think ahead and deliver.
Strategy first
We start with your target customers and your offer, not with the next post.
Everything from one team
Social media, content, branding, ads, SEO and website work together.
Measured by enquiries
Every month you see which activity brought which enquiries.
Connected to sales
If you wish, we also take on sales so enquiries turn into customers.
Our services
What we take on.
Book the complete system or exactly the service you are missing.
Social media management
Strategy, content plan, publishing and community, measured in enquiries rather than likes.
- Instagram, LinkedIn, Facebook, TikTok
- Content plan and community management
- Monthly reporting
Content creation
Content that speaks to your target customers and fits your brand. We write the copy.
- Posts, carousels, reels and videos
- UGC and photo production
- Copywriting
Branding
A brand people understand and recognise, from concept to finished design.
- Brand concept and positioning
- Logo and corporate design
- Graphic design
Personal branding
Making executives visible, especially on LinkedIn.
- LinkedIn profile and strategy
- Content and ghostwriting
- Corporate influencers
Performance marketing
Ads that bring measurable enquiries, with creatives, landing pages and clean tracking.
- Meta ads on Facebook and Instagram
- UGC creatives, landing pages and funnels
- Lead tracking
SEO
Get found on Google when customers search for your service.
- Keyword strategy
- Technical SEO and content
- Local visibility
Websites
Websites that turn visitors into enquiries, including packages for small businesses, with a quote on request.
- Responsive and fast
- SEO basics
- Copy included
How we work
Four steps to predictable customers.
You always know what we are working on and what it brings.
- 01
Strategy call
30 minutes, free. We understand your goal and check whether we are a good fit.
- 02
Analysis and strategy
We look at your market, competitors and channels, and turn that into a clear roadmap.
- 03
Execution
Content, campaigns, outbound and CRM go live. You approve, we deliver. We write the copy.
- 04
Optimisation
We measure what brings enquiries and revenue and do more of it. With monthly reporting.
AIYour contact
Marketing with Melanie Dincdemir.
Melanie leads marketing, digital business and business model development. She develops your marketing strategy and makes sure your brand is seen, understood and enquired about.
FAQ
Frequently asked questions about marketing.
Ready for marketing that sells?
In 30 minutes you will know where your biggest lever is. Free and without obligation.
Everything from Optivanta