Projects that speak for themselves.

01 · Challenge

Inbound plateau & leaky funnel

Despite strong top-of-funnel traffic, the conversion rate stagnated in the mid and bottom funnel. Manual friction and delayed contact sequences led to high drop-off rates in the first 72 hours after a lead came in.

02 · Approach

Data audit & process automation

A complete refactoring of the sales cycle: automated CRM workflows for minimal response times and data-driven optimisation of outbound and nurturing sequences based on trigger behaviour.

03 · Result

Scaling & maximised efficiency

A sustained 7% lift in conversion rate across the entire funnel. Shorter time to close, higher sales velocity and better CAC efficiency, without increasing ad spend.

01 · Challenge

Conservative market & hard-to-reach decision-makers

Mid-sized to large companies in a traditional industry. B2B decision-makers are hard to reach, have low digital affinity and expect a highly professional first contact.

02 · Approach

Multi-touch outbound & systematic pipeline building

Around 4,900 dial-outs in 6 months. Focus on direct access to decision-makers (managing directors, heads of IT and procurement), consistent no-show management and complete CRM reporting.

03 · Result

Predictable pipeline & high-intent SQLs

76 highly qualified SQLs with a set agenda. Thanks to precise pre-qualification, the meetings led to excellent pipeline conversion and 57 deals created.